“Less and More: The Design Ethos of Dieter Rams” (2009), new book about the work of Dieter Rams from Gestalten
The timeless RT20 Radio designed by Dieter Rams in 1962
Dieter Rams (born on May 20th, 1932 in Wiesbaden, Germany) is one of the most influential Designers of consumer products and closely associated with the Functionalist school of Industrial Design. He was Head of Design at the German company Braun from 1968 to 1998 and was appointed to a professorship in I.D. at the HFBK Hamburg in 1981. Today, several of the products the pioneering Modernist Rams designed with the conviction “less, but better” are now exhibited at the Museum of Modern Art in New York. Recently, it became pretty obvious that his style is a major influence on Jonathan Ive’s work as SVP of Industrial Design at Apple Inc., Rams acknowledges this compliment.
The iconic SK4 nicknamed “Snow White’s Coffin” designed by Dieter Rams and Hans Gugelot for Braun in 1956
The acclaimed 606 Universal Shelving System designed by Dieter Rams in 1960 for Vitsoe from the 2009 catalog
The Minimalist LE1 loudspeaker designed by Dieter Rams for Braun in 1959
